Bottega: TBD Eyewear’s premium line, between art and craftsmanship

With Bottega, TBD Eyewear opens a new chapter in its story: a collection of Italian handcrafted eyewear that celebrates the excellence of Italian craftsmanship. Each frame is shaped by traditional savoir-faire, reinterpreted through contemporary design and a culture of detail.

The workshop is where knowledge takes form. It is the symbolic place where technique and creativity meet, where manual skill becomes language and detail becomes identity. A direct reference to the world of Italian tailoring, to the ateliers where each gesture has meaning and each choice is guided by experience.

Bottega is not nostalgia. It is a contemporary interpretation of heritage a way of translating the values of the Renaissance workshop into modern Italian design eyewear.

The workshop as method and vision

Bottega frames are glasses handmade in Italy, created with an approach inspired by haute couture. Like a made-to-measure garment, each frame begins with proportion, balance and function.

In this sense, the workshop is not just a place, but a method. It is the time devoted to building, adjusting and refining. It is the repetition of gestures until they become precise and natural — knowledge shaped through material and expressed through detail.

The frames are crafted in bio-acetate, a sustainable material chosen for its depth of colour, durability and tactile quality. Bio-based lenses or premium glass lenses with UV400 protection ensure visual clarity and lasting comfort, creating an experience that feels natural in everyday use.

From this vision emerges an idea of quiet luxury eyewear: a luxury rooted in craftsmanship, durability and coherence. Frames designed for people who value well-made objects, who prefer fewer, better pieces that become lasting companions.

Detail as aesthetic language

In Bottega, detail is never decoration. It is construction.

The 3D rivets shaped like a bow tie, micro-milled with precision, echo the final gesture of tailoring — the discreet sign that brings closure to a piece and reveals its quality.

The internal metal core temples, decorated with argyle and herringbone pattern motifs, recall iconic fabrics from the tailoring tradition. Visible through the acetate, they reward a closer look, like the hidden structure of a well-made suit.

Custom hinges, ergonomic fit and carefully finished surfaces turn technique into expression, shaping tailored eyewear designed to be worn naturally, comfortably and for many years.

These are high-quality frames created to last — sustainable in both material and intention.

The models: iconic forms, cultural references

The Bottega line unfolds through models that express distinct characters and cultural references.

Giotto is a pure round shape inspired by the perfection of Giotto’s “O”: essential, harmonious and immediate. A frame for those who appreciate cultured simplicity and balance.

Carré comes from the tailoring gesture of an oblique cut. Its geometry sculpts the front and defines a strong silhouette, for personalities who value precision and clarity in design.

Ellipse explores the softness of oval forms, offering measured, timeless elegance. A versatile frame that interacts naturally with different face shapes.

Hem draws inspiration from hems and stitching: the top-cut front becomes a structural detail, revealing construction as a well-made garment reveals its craft.

Ari, finally, expresses presence and charisma — an iconic frame inspired by classic Mediterranean elegance, for those who choose accessories with quiet authority.

The elegance of those who know how to see

With Bottega, TBD Eyewear reaffirms its vision of Made in Italy eyewear: a balance between art and craftsmanship, memory and innovation.

A collection of premium eyewear and sustainable eyewear, created for those who recognise the value of things well made and choose timeless elegance as a personal language.

Because true excellence does not need to be declared. It is recognised – by those who know how to see.